The weekend before it was announced, the Phoenix Mercury “locked” their web site and said that a huge announcement was due on Monday, June 1. What could it be? Would it be something the fans would like? And then they told us.
Regardless about how I feel about any Apple computers post Apple ][, this commercial is about as good as it gets. Thank you Steve Jobs.
This past television season has seen an amazing shift in the entertainment viewing landscape. Due to a ripening of a variety of media, we have finally entered the nirvana of on-demand entertainment. The question is: how to monetize it?
The time has come to stop depending on the statistical few to have the same tastes as the variety of viewers across the country. When they are picking from half-a-dozen choices, that might have had some merit, but when picking from about 1,000 choices, those 5,000 Nielsen families seem woefully under-representative. With just a new twist with available technology, there can be upwards of 200,000,000 votes as to what is worthy of being on the air and what isn’t. Whether watched live on DTV, or a week later off your laptop’s hard-drive, you can tell the powers that be that you are watching.
Super Bowl. Football. Commercials. The Boss. More Commercials. Trophy. Worth it? Maybe. The Winner? You know, that’s the question, isn’t it? Why do we watch this circus every year, awarding it the highest television rating? Is it just about the game with the funny-shaped ball?
Episode 25 F0403 -"Rolling D30" posted on March 8, 2010.
Coming soon: Episode 26, "F0404 - The Grasp of Charybdis" ETA March week 4, 2010.
Est. time between episodes 12-14 days.
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